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Plaban Bagchi
May 27, 20212 min read
Top 5 Ways to Get More Views On Your Instagram Story Highlights
Instagram Story Highlights has become one of the easiest ways to create visual content, tell a captivating story and boost follower...
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Plaban Bagchi
May 20, 20215 min read
A guide to video content marketing strategy
Producing video content is one of the most powerful ways for a company to communicate their message to their desired audience. But...
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Plaban Bagchi
May 2, 20203 min read
What are the New Fashion Trends Started After Coronavirus?
The coronavirus is increasingly harming the fashion industry, especially, has escalated amid the fall 2020 fashion month season, causing...
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Plaban Bagchi
May 2, 20206 min read
How 5 British Clothing Brands Are Using Digital to Dominate Mass Market Fashion
The mass market fashion business is a lucrative one for British clothing brands. But with so many vying for a slice of the pie, it’s a...
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Apr 27, 20202 min read
3 Tips For A Successful Influencer Outreach Approach
Does your brand wants to work with influencers, but you don’t know what to say to them? Or maybe you already are reaching out to...
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Apr 20, 20204 min read
5 Digital Marketing Ideas to Consider During the Coronavirus (COVID-19)
1. Connect With Your Customers on Social Media During a Critical Moment We’re all dealing with the impact the coronavirus outbreak has...
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Apr 20, 20203 min read
What does coronavirus mean for brands on social media?
A make-or-break moment The coronavirus pandemic represents uncharted territory for businesses. Companies are being challenged on multiple...
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Mar 26, 20203 min read
How to Manage your Social Media in a Crisis
The world is currently facing an unprecedented crisis with the outbreak of COVID-19 and India is locked down for 21 days. For businesses...
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Mar 26, 20193 min read
Why “Stories” Will Dominate Social Media in 2019
With the announcement of YouTube Stories, Facebook’s recent shift in getting more users to view its own somewhat neglected Stories...
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Mar 26, 20192 min read
A CRUCIAL PART OF BUILDING YOUR SOCIAL MEDIA FOLLOWING
As a brand or influencer, how do you grow and sustain your social media following? The answer to this question can be a combination of...
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Mar 20, 20192 min read
How Customer Communication is Shifting in the Digital Age
The old rules for how a business contacts customers are out the window in this new digital age. New means and methods for staying in...
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Feb 19, 20192 min read
How 'Social Influencers' Are Changing The Marketing Game.
We’ve all seen it, you go onto Instagram and there will be a celebrity you follow sat drinking Bootea telling you this is how they stay...
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Dec 24, 20183 min read
Are you Making These 4 Facebook Ad Mistakes?
Facebook is a fantastic platform that allows access to millions of people who may be interested in your product or services. Advertising...
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Dec 12, 20185 min read
Choosing a Digital Marketing Agency for Small Businesses
75% of small and medium sized businesses say digital marketing is effective, yet 70% are spending less than 10,000 on marketing per...
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Dec 12, 20185 min read
What Is a Digital Marketing Agency and What Can It Do?
Remember when everything that went into running a business could be accomplished in-house? When all you really had to do was take out...
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Dec 12, 20183 min read
Building Your Personal Brand
At the end of August 1997, Tom Peters introduced the idea of building your personal brand in Fast Company magazine. He pointed out that...
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Dec 12, 20182 min read
Why Most Businesses Fail with Content Marketing
Ever since Google launched their Panda and Penguin algorithms (in 2011 and 2012, respectively), businesses operating in the online arena...
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Dec 12, 20184 min read
How Brands Should Use Pinterest for the Holidays
Ask and you shall discover Pinterest is both an “answer engine” and a “discovery engine.” .While I may search for ‘Vince Sweaters’ and...
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Dec 12, 20183 min read
How to Become an Influential Brand
You may have an e-commerce store that is doing well. You’ve created or sourced products that you know your customer want or need. When...
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Dec 3, 20183 min read
Why Facebook Ads Work for Some Ecommerce Companies and Not Others
You’ve probably heard from peers or friends that they’re crushing it with Facebook Ads, but you’re struggling to even get sales and...
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